57% of football fans outside the US have no alcohol during a match

752 World ID voters in 41 countries · 13 questions · answered 19 to 27 October 2026

Fans outside the US on how much they drink during a match, whether VAR made football better, club or country, paying to watch women’s football, what they spend on game day, what they eat during the game and how their team did. US fans answered their own set.

Question 3 · 678 answers

Drinks during a match: 57% have none or don’t drink alcohol at all

“How many alcoholic drinks do you have during a match?”

None30%204
I don't drink alcohol27%182
1 to 221%141
3 to 515%102
6 or more7%49

30% have none and 27% don’t drink alcohol. 21% have 1 to 2, 15% have 3 to 5 and 7% have 6 or more.

Around the world
  • Indonesia: 40% don’t drink alcohol, the top answer (113 answers)
  • Brazil: 81% have none or don’t drink alcohol (21 answers)
  • Colombia: 1 to 2 drinks leads, at 31% (58 answers)
  • Philippines: 3 to 5 drinks leads, at 29% (41 answers)
  • Malaysia: 17% have 6 or more (46 answers)
Every country (37)
CountryAnswersTop answer
Argentina116None 30%
Indonesia113I don't drink alcohol 40%
Colombia581 to 2 31%
Malaysia46None 37%
Thailand42I don't drink alcohol 33%
Philippines413 to 5 29%
Kenya38None 34%
Peru301 to 2 30%
Chile28None / 1 to 2 32%
India27None 41%
Mexico22None / 3 to 5 32%
Brazil21None 43%
Portugal19I don't drink alcohol 32%
Spain12None 50%
Singapore8None / I don't drink alcohol 38%
Germany7None 43%
Ecuador71 to 2 43%
Uganda61 to 2 / 3 to 5 / I don't drink alcohol 33%
Nigeria5None 60%
Antigua & Barbuda4None / I don't drink alcohol 50%
Japan4None 50%
Poland31 to 2 / 3 to 5 / I don't drink alcohol 33%
UK2None 100%
Guatemala21 to 2 / 3 to 5 50%
Italy26 or more 100%
Panama2None / 6 or more 50%
Saudi Arabia26 or more / I don't drink alcohol 50%
Taiwan2None / 3 to 5 50%
United Arab Emirates1None 100%
Switzerland1I don't drink alcohol 100%
Costa Rica1None 100%
France11 to 2 100%
Ghana16 or more 100%
South Korea1I don't drink alcohol 100%
Pakistan16 or more 100%
Romania1None 100%
South Africa16 or more 100%
Question 6 · 646 answers

VAR: 44% say it made football better, the top answer

“Has VAR made football better or worse?”

Better44%286
No difference27%174
Worse17%108
My league doesn't use VAR12%78

Better beats worse, 44% to 17%. 27% see no difference, and 12% say their league doesn’t use VAR.

Around the world
  • Colombia: 67% say better (55 answers)
  • Indonesia: 59% say better (110 answers)
  • Argentina: 35% say better and 26% worse (108 answers)
  • Thailand: 38% say their league doesn’t use VAR, the top answer (40 answers)
  • Chile: Worse leads, at 37% (27 answers)
Every country (35)
CountryAnswersTop answer
Indonesia110Better 59%
Argentina108Better 35%
Colombia55Better 67%
Malaysia45Better 44%
Thailand40My league doesn't use VAR 38%
Philippines39No difference 49%
Kenya36Better 58%
Peru29No difference 34%
Chile27Worse 37%
India27Better 41%
Brazil20Better 60%
Mexico20No difference 45%
Portugal18Better 67%
Spain12Better 58%
Singapore8No difference 50%
Ecuador7No difference 43%
Germany6Better / Worse / No difference 33%
Uganda6My league doesn't use VAR 50%
Nigeria5Better / No difference 40%
Antigua & Barbuda4My league doesn't use VAR 50%
Japan4Better 50%
UK2Worse / My league doesn't use VAR 50%
Italy2Worse / My league doesn't use VAR 50%
Panama2Better / No difference 50%
Poland2Better / Worse 50%
Saudi Arabia2My league doesn't use VAR 100%
Taiwan2Better / No difference 50%
United Arab Emirates1No difference 100%
Switzerland1My league doesn't use VAR 100%
Ghana1Worse 100%
Guatemala1Worse 100%
South Korea1Better 100%
Pakistan1My league doesn't use VAR 100%
Romania1No difference 100%
South Africa1Better 100%
Question 7 · 642 answers

Club or country: 33% say both matter the same, the top answer

“Which matters more to you: your club or your national team?”

Both the same33%210
My national team31%198
My club19%125
I only follow my national team17%109

31% put the national team first and 17% follow the national team alone, so 48% put country first. 19% put their club first.

Around the world
  • Indonesia: The national team and both the same are level, at 39% each (109 answers)
  • Colombia: 36% put the national team first and 35% the club (55 answers)
  • Brazil: The club leads, at 40% (20 answers)
  • India: 56% say both the same (27 answers)
  • Peru: 31% follow the national team alone (29 answers)
Every country (35)
CountryAnswersTop answer
Indonesia109My national team / Both the same 39%
Argentina107My national team 35%
Colombia55My national team 36%
Malaysia44Both the same 41%
Thailand40Both the same 43%
Philippines38Both the same 39%
Kenya36Both the same 39%
Peru29My national team 34%
Chile27My national team 33%
India27Both the same 56%
Brazil20My club 40%
Mexico20My national team 40%
Portugal18My national team 33%
Spain12My national team 50%
Singapore8Both the same 50%
Ecuador7My club / Both the same 43%
Germany6Both the same 50%
Uganda6My national team 50%
Nigeria5Both the same 40%
Antigua & Barbuda4I only follow my national team 50%
Japan4My national team 50%
UK2Both the same 100%
Italy2My national team / Both the same 50%
Panama2My club / I only follow my national team 50%
Poland2I only follow my national team 100%
Saudi Arabia2My club / My national team 50%
Taiwan2My national team 100%
United Arab Emirates1I only follow my national team 100%
Switzerland1Both the same 100%
Ghana1Both the same 100%
Guatemala1I only follow my national team 100%
South Korea1I only follow my national team 100%
Pakistan1My national team 100%
Romania1I only follow my national team 100%
South Africa1I only follow my national team 100%
Question 5 · 659 answers

Women’s football: 47% would pay to watch a match

“Would you pay to watch a women's football match?”

No28%183
Yes, if it were on near me or on TV27%176
Not sure25%164
Yes, I already do21%136

21% already do and 27% would if it were on near them or on TV. 28% would not, and 25% are not sure.

Around the world
  • Philippines: 43% already pay to watch, the top answer (40 answers)
  • Colombia: 62% would pay to watch (55 answers)
  • Thailand: 29% already pay to watch, the top answer (41 answers)
  • Argentina: No leads, at 39% (112 answers)
  • Mexico: 43% would not pay (21 answers)
Every country (35)
CountryAnswersTop answer
Argentina112No 39%
Indonesia111Not sure 33%
Colombia55Yes, if it were on near me or on TV 40%
Malaysia45Not sure 36%
Thailand41Yes, I already do 29%
Philippines40Yes, I already do 43%
Kenya37Yes, if it were on near me or on TV 32%
Peru30Yes, if it were on near me or on TV 30%
Chile28No 39%
India27Not sure 33%
Mexico21No 43%
Brazil20No / Not sure 30%
Portugal18Not sure 33%
Spain12No 33%
Singapore8Yes, I already do 50%
Germany7No 71%
Ecuador7No 43%
Uganda6Yes, I already do 50%
Nigeria5Yes, if it were on near me or on TV / Not sure 40%
Antigua & Barbuda4Yes, if it were on near me or on TV 50%
Japan4Not sure 50%
Poland3Yes, I already do 67%
UK2Yes, I already do / Yes, if it were on near me or on TV 50%
Italy2Yes, I already do / No 50%
Panama2Yes, if it were on near me or on TV / Not sure 50%
Saudi Arabia2Yes, if it were on near me or on TV 100%
Taiwan2Yes, I already do / Not sure 50%
United Arab Emirates1Yes, if it were on near me or on TV 100%
Switzerland1No 100%
Ghana1Not sure 100%
Guatemala1Yes, if it were on near me or on TV 100%
South Korea1No 100%
Pakistan1No 100%
Romania1Not sure 100%
South Africa1Not sure 100%
Question 2 · 694 answers

Game-day spend: 31% spend nothing, the top answer

“How much do you usually spend on game-day food and drink?”

Nothing31%216
$5–$1522%153
Under $519%131
$15–$4016%109
Over $4012%85

28% spend $15 or more, and 12% spend over $40.

Around the world
  • Brazil: 46% spend nothing (24 answers)
  • Argentina: 39% spend nothing (118 answers)
  • Malaysia: $5 to $15 leads, at 41% (46 answers)
  • Indonesia: Under $5 leads, at 27% (113 answers)
  • Colombia: 22% spend over $40 (58 answers)
Every country (38)
CountryAnswersTop answer
Argentina118Nothing 39%
Indonesia113Under $5 27%
Colombia58$5–$15 26%
Malaysia46$5–$15 41%
Philippines43$5–$15 30%
Thailand42Nothing 33%
Kenya38Under $5 26%
Peru33Nothing 27%
Chile29Nothing 41%
India27$5–$15 37%
Brazil24Nothing 46%
Mexico23Nothing 30%
Portugal19Nothing 47%
Spain13Nothing 38%
Ecuador8Nothing / Under $5 / $5–$15 25%
Singapore8Nothing 50%
Germany7$5–$15 43%
Nigeria6Under $5 67%
Uganda6Nothing / $5–$15 33%
Antigua & Barbuda4Nothing 75%
Japan4Nothing / Under $5 / $5–$15 / $15–$40 25%
Poland3Nothing / $5–$15 / Over $40 33%
UK2Nothing 100%
Guatemala2Nothing 100%
Italy2$5–$15 100%
Panama2Under $5 / $5–$15 50%
Saudi Arabia2Under $5 / Over $40 50%
Taiwan2$5–$15 / Over $40 50%
United Arab Emirates1Nothing 100%
Switzerland1Over $40 100%
Costa Rica1Nothing 100%
France1$15–$40 100%
Ghana1Over $40 100%
South Korea1Nothing 100%
Pakistan1Nothing 100%
Romania1Nothing 100%
El Salvador1$5–$15 100%
South Africa1Under $5 100%
Question 1 · 745 answers

During the game: 26% eat nothing, the top answer

“What are you eating during the game?”

Nothing, just watching26%194
Snacks: chips, nachos, popcorn or nuts20%148
Pizza18%137
A home-cooked meal: rice, noodles, stew11%81
Fried chicken or wings9%66
Street food or fast food8%59
Grilled meat or barbecue7%55
Other1%5

Snacks are the top food, at 20%, ahead of pizza at 18%. 11% have a home-cooked meal of rice, noodles or stew.

Around the world
  • Colombia: Pizza leads, at 38% (64 answers)
  • India: Snacks lead, at 43% (30 answers)
  • Philippines: Snacks lead, at 34% (44 answers)
  • Indonesia: Snacks lead, at 28% (117 answers)
  • Argentina: 29% eat nothing, and 27% have pizza (125 answers)
In their own words (5 wrote their own answer)
  • “Comida casera” (Home-cooked food) · Colombia
  • “Kacang kulit” (Peanuts in the shell) · Indonesia
  • “Beer” · Philippines
  • “Estaré trabajando” (I’ll be working) · Colombia

Five fans typed in an answer, and four are shown here.

Every country (40)
CountryAnswersTop answer
Argentina125Nothing, just watching 29%
Indonesia117Snacks: chips, nachos, popcorn or nuts 28%
Colombia64Pizza 38%
Malaysia51Nothing, just watching 29%
Thailand45Snacks: chips, nachos, popcorn or nuts 24%
Philippines44Snacks: chips, nachos, popcorn or nuts 34%
Kenya41Nothing, just watching 22%
Peru34Nothing, just watching 29%
Chile30Nothing, just watching 37%
India30Snacks: chips, nachos, popcorn or nuts 43%
Brazil27Nothing, just watching 37%
Mexico26Pizza 27%
Portugal23Nothing, just watching 39%
Spain15Nothing, just watching 40%
Ecuador8Snacks: chips, nachos, popcorn or nuts / A home-cooked meal: rice, noodles, stew 25%
Singapore8A home-cooked meal: rice, noodles, stew / Street food or fast food / Nothing, just watching 25%
Germany7Nothing, just watching 43%
Uganda7Snacks: chips, nachos, popcorn or nuts / Nothing, just watching 43%
Nigeria6Grilled meat or barbecue / Nothing, just watching 33%
Antigua & Barbuda4Snacks: chips, nachos, popcorn or nuts 100%
Japan4Pizza 50%
Poland3Fried chicken or wings / Grilled meat or barbecue / Street food or fast food 33%
Taiwan3Snacks: chips, nachos, popcorn or nuts / Fried chicken or wings / Nothing, just watching 33%
France2A home-cooked meal: rice, noodles, stew / Nothing, just watching 50%
UK2Snacks: chips, nachos, popcorn or nuts / Nothing, just watching 50%
Guatemala2Fried chicken or wings / Nothing, just watching 50%
Italy2Snacks: chips, nachos, popcorn or nuts / Nothing, just watching 50%
Panama2A home-cooked meal: rice, noodles, stew 100%
Saudi Arabia2Snacks: chips, nachos, popcorn or nuts / A home-cooked meal: rice, noodles, stew 50%
United Arab Emirates1Nothing, just watching 100%
Switzerland1A home-cooked meal: rice, noodles, stew 100%
Costa Rica1Nothing, just watching 100%
Ghana1Nothing, just watching 100%
Hong Kong SAR China1Pizza 100%
South Korea1Nothing, just watching 100%
Pakistan1Nothing, just watching 100%
Romania1Pizza 100%
El Salvador1Pizza 100%
Ukraine1A home-cooked meal: rice, noodles, stew 100%
South Africa1Snacks: chips, nachos, popcorn or nuts 100%
Question 4 · 663 answers

Last result: 47% say their team won

“How did your team do in its last game?”

Won47%310
I don't support a team18%121
Drew14%94
Didn't play11%73
Lost10%65

14% say their team drew and 10% that it lost. 18% don’t support a team, and 11% say their team didn’t play.

Around the world
  • Kenya: 62% say their team won (37 answers)
  • Indonesia: 57% say their team won (112 answers)
  • India: 30% say their team drew (27 answers)
  • Chile: 29% say their team won, and 29% don’t support a team (28 answers)
Every country (36)
CountryAnswersTop answer
Argentina112Won 51%
Indonesia112Won 57%
Colombia56Won 46%
Malaysia45Won 42%
Thailand41Won 34%
Philippines40Won 43%
Kenya37Won 62%
Peru30Won 43%
Chile28Won / I don't support a team 29%
India27Won 48%
Mexico21Won / I don't support a team 29%
Brazil20Won 50%
Portugal18Won 44%
Spain12Won 58%
Singapore8Won 75%
Germany7I don't support a team 57%
Ecuador7Lost / I don't support a team 29%
Uganda6Won 50%
Nigeria5Won 60%
Antigua & Barbuda4I don't support a team 75%
Japan4Won / I don't support a team 50%
Poland3Drew / Didn't play / I don't support a team 33%
UK2Won / I don't support a team 50%
Guatemala2Won / Didn't play 50%
Italy2Won / Didn't play 50%
Panama2Won 100%
Saudi Arabia2Won / Lost 50%
Taiwan2Lost / I don't support a team 50%
United Arab Emirates1I don't support a team 100%
Switzerland1Didn't play 100%
Costa Rica1I don't support a team 100%
Ghana1Lost 100%
South Korea1I don't support a team 100%
Pakistan1Didn't play 100%
Romania1I don't support a team 100%
South Africa1Won 100%
Question 1 · 7 answers

US fans: nachos and chips got 3 of the 7 answers

“What are you eating during the game?”

Nachos & chips43%3
Wings14%1
Popcorn14%1
A proper meal14%1
Pizza0%0
Nothing, just watching0%0
Other14%1
In their own words (1 wrote their own answer)
  • “Matcha” · US
Every country (2)
CountryAnswersTop answer
US6Nachos & chips 33%
Nigeria1Nachos & chips 100%
Question 2 · 5 answers

3 of 5 US fans spend under $5 on game-day food and drink

“How much do you usually spend on game-day food and drink?”

Under $560%3
$15–$4020%1
Over $4020%1
Nothing0%0
$5–$150%0
Every country (1)
CountryAnswersTop answer
US5Under $5 60%
Question 3 · 5 answers

2 of 5 US fans have no alcohol during a game, and 1 doesn’t drink alcohol at all

“How many alcoholic drinks do you have during a match?”

None40%2
1 to 220%1
3 to 520%1
I don't drink alcohol20%1
6 or more0%0
Every country (1)
CountryAnswersTop answer
US5None 40%
Question 4 · 5 answers

3 of 5 US fans say their team won

“How did your team do in its last game?”

Won60%3
Drew20%1
Lost20%1
Didn't play0%0
I don't support a team0%0
Every country (1)
CountryAnswersTop answer
US5Won 60%
Question 5 · 5 answers

3 of 5 US fans would not pay to watch a women’s soccer match, and 2 already do

“Would you pay to watch a women's soccer match?”

No60%3
Yes, I already do40%2
Yes, if it were on near me or on TV0%0
Not sure0%0
Every country (1)
CountryAnswersTop answer
US5No 60%
Question 6 · 4 answers

2 of 4 US fans say instant replay made the NFL worse

“Has instant replay made the NFL better or worse?”

Worse50%2
Better25%1
No difference25%1
Every country (1)
CountryAnswersTop answer
US4Worse 50%